Director, Paid Media - Americas

Posizione

Overview: 

The Director, Media for Americas is a critical role within the Marketing & Communications team. As the leader for the paid media investment; the individual is responsible for stewarding the investment of the brand for visibility, crafting media strategies that are sophisticated and thoughtful, whilst ensuring that all execution is flawless and detail oriented. The role will lead a team of media specialists and be able to mentor and guide their development. The role will intersect with the Global Marketing team and be a key stakeholder in the local execution of their strategy.

Key Accountabilities:

• Oversee all phases of the media planning process from strategy development: briefing, activation, optimization and performance reporting
• Strong grasp of the traditional and digital media landscape and ability to recommend sound strategies rooted in consumer insights and trends
• Hands on experience guiding performance media models (ie. Social, Programmatic, Digital partnerships) with balanced view on brand image and performance goals
• Keep current with industry news, digital trends, platforms and experiences that can inform planning, drive innovation and business performance
• Develop, manage, and innovate Media Guidelines annually to best reflect the changing media landscape for the Americas region
• Strong relationships with media vendors and a reputation built on trust and rigor Attention to detail and focus on quality control and media accountability 
• Experience managing agency teams and working on agency scope negotiations, briefing process and championing the best outputs from the partnership 
• Build a strong collaborative working relationship with cross-functional teams in HQ and on a regional level at Tiffany & Co. and LVMH 
• Nurture a high-performing team of resident media subject matter experts 
• Showcase strong collaboration and leadership skills. Have ability to adapt to various audiences and work styles, provide solid, well-thought-out recommendations & solicit buy-in 
• Be comfortable interacting with senior leaders on a regular basis 
• Ability to manage large budgets with strict financial stewardship and attention to detail.

Qualifications:

• 10-12 years in media experience, preferably with agency background + in house experience (4 year undergraduate degree in marketing, media, communications or related field is mandatory)
• Strong knowledge of digital and social and emerging technologies \
• Management of media budgets 
• Strong communication skills 
• Experience managing agencies 
• Must be able to set and adjust priorities independently 
• High level of attention to detail and accuracy
• Solid interpersonal and communication skill
• Experience or deep understanding of working with luxury brands

The hiring range for this position ranges from $180,000 - $200,000. The rate of pay offered will be dependent upon candidates’ relevant skills and experience. Management is also eligible for bonus.

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